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Gifting Food and Beverages: Understanding What Works and What Doesn’t

Finding gifts for people you love can be difficult: on the one hand you want to get them something they will love, but on the other hand, you may be getting tired of giving the same old boring gift cards that you always give.

With today’s technology, however, it’s easier than ever to find new and exciting gifts to send your friends and family. Some of the most popular gifts to send now are food and beverages. There are so many different varieties of foods, desserts, beers and wines that you can give as a gift that the choices are really up to you. There are, however, a few things you should think about before loading up your cart and pressing “send.” If you’re thinking about giving someone food or drink as a gift, keep these few things in mind.


Know the Diet of the Person


If you aren’t sure about any dietary restrictions of the person you’re sending the gift to, it may be safer to just send that gift card and let them choose what they want.

The problem with sending food and drink is that not everyone can — or wants to — eat what you send them. If the person you’re sending the gift to is trying to lose weight, you don’t want to send them a basket of cookies or assorted cheesecakes. Or maybe someone who used to drink has given it up for a while, so you wouldn’t want to send them a variety of beers or wines.

There are also health concerns you should be aware of. People with intestinal or stomach problems can’t eat certain foods, as well as people with diabetes or other diseases. This isn’t to say that gifting food and drink isn’t a great idea, you should just be aware of the health of the person you’re sending them to.


Find a Variety


Sometimes it’s hard to just choose one dish to give, but most companies allow you to give a selection of items that gives your recipient a chance to try several different things.

Sending a variety of different steaks, wines or desserts is a fun way to give your friends and family options and to try new things. Of course, you probably know what they like anyway, so you can choose to mix and match or stick with a few items that you know they’ll love.

Many companies offer a monthly club as well, where you can sign up for one, three, six, or even twelve months where they will receive one or two items every four weeks. This is a great way to give a gift that keeps on giving throughout the year and give your friends and family something to look forward to each month.


Think Outside the Box


When you think about gifting food to someone, you probably think of the standards: cakes and cookies or beer and wine. But there are plenty of other “out there” ideas that make great food gifts.

If you have someone in your life who loves seafood, you can send them a variety of clams or fish that will make their day (browse Citarella.com/shop/citarella-gifts here). While you may not think about seafood off the top of your head, just a small gift can be enough for a great dinner for your friends or family. There are also places that send assorted cheeses, gourmet hot dog kits, quesadilla kits — including a small grill — famous sandwiches and more.

If you look around, there’s something for anyone you can think of, whether you want to stick with traditional foods or try something a little different.


Have Fun With It


The bottom line with giving any gift is that if you aren’t happy with it, they probably won’t be either. So have fun with your decision!

Once you know about any dietary restrictions or the things that they just don’t like to eat, the possibilities are endless. Once you start searching for the perfect food gift, go into the adventure with excitement and love, knowing that you will find the best gift possible.

Look for companies that you like, who offer great deals and who also go the extra mile to make sure your gift is perfect. Read reviews to see what others have said and don’t forget to see what the packaging looks like because everybody eats with their eyes first!

If you’re thinking about giving food or drink as a gift, remember these simple tips.

Harrison Jameson works in the food and catering industry and enjoys sharing both his business knowledge and his love of gourmet food with an online audience.