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Disclosure: Walmart gift cards, product, and information have been provided by COVERGIRL.

Yes You Can! COVERGIRL #GirlsCan

 CaptureSometimes girls get a bum rap, but I don’t need to dwell on all the injustices of the world.  This isn’t about the negative barriers that hold women back, it’s about the empowerment of women and the CAN DO attitudes.  COVERGIRL is turning “can’t” into “CAN” by donating $50,000 to Dress for Success®.  I love campaigns like this, when brands turn the release of new product into a campaign that gives back…that to me is the sign of a company I want to support, especially if they are support the CAN do attitude of girls!  You can learn more at the GirlsCanGiveBack.com site and buy watching the video below.

Be sure to look for the #GirlsCan mascaras at your local Walmart.  They come in two varieties at Walmart’s everyday low prices.  You can choose from the  COVERGIRL Flamed Out Mascara and COVERGIRL Professional All-in-One Mascara.  I love the Flamed Out Mascara for nights as it offers 3x more volume (without clumping)!  You can find the displays in your local Walmart now!

What’s Dress for Success®

Dress for Success® is an international not-for-profit organization that helps disadvantaged women find jobs by providing professional attire, a network of support, and career development tools. Since 1997, they have helped more than 775,000 WOMEN WORLDWIDE.

Win a $25 Walmart Gift Card 

Leave a comment below letting me know which of these two products you would like to try and what you think of the #GirlsCan program.  I will pick one lucky winner some time Thanksgiving and update this post on Friday with the winner.


  1. Definitely Flamed Out. I think this campaign is an excellent one. Girls, young women & women are surrounded by negative/discouraging images. The more programs & campaigns like these, the better.

  2. Like to try the COVERGIRL Professional All-in-One Mascara. I like the empowerment of women and the CAN DO attitudes, they want girls to have.

  3. Jennifer Rote says

    I’d like to try the Covergirl Max Volume flamed out mascara. I think the #GirlsCan program is great! We need to encourage girls and women.

  4. I want to try the Covergirl Max Volume flamed out mascara. I think the #GirlsCan campaign is very inspiring

  5. I want to try COVERGIRL Professional All-in-One Mascara. The #GirlsCan program is one brilliant campaign, I fully support it.

  6. I would love to try the CoverGirl Flamed Out Mascara. I think this is a wonderful program and will help girl’s self esteem.

  7. I would like to try the Covergirl Max Volume flamed out mascara and I think that the campaign will really inspire girls and woman to just get out there and do whatever it is that they think they can’t. It’s such a positive message for us and gives us a boost of encouragement.

  8. I would like to try the Professional All-in-One Mascara and the Flamed Out Mascara. I think it’s a wonerful compaign, I just saw the commercial on TV and thought it was well done with Queen Latifah, Katy Perry, and Ellen Degenerees.

  9. the flamed out mascara-I think this program is an excellent way to encourage girls

  10. has the winner been announced yet? thanks