The Rock App Roll platform facilitates the search for apps based on users’ affinity and opinions
MIAMI – June 22, 2016 – Online marketing agency Internet República announced today the launch of Rock App Roll, the first social media platform to discover new iOS and Android applications, available in 7 languages for tablets and smartphones.
“Rock App Roll is not only an app download site, but a community in which users can find the latest and most popular applications, based on ratings and reviews from their friends. Amid an increasingly oversaturated mobile apps market, with more than 1.6 and 1.5 million apps on the Android and iOS marketplaces, respectively, the Rock App Roll platform offers an immediate solution facilitating the discovery and trial of new apps by targeting users’ affinity,” said Ismael El-Qudsi, founder and CEO of Internet República.
Rock App Roll is an alternative to markets like the Google Play Store or Apple’s App Store where users often find it difficult to discover new and worthwhile applications due to an oversupply of apps, search engines that are not entirely efficient and lack of feedback from the buyers themselves.
“It is well known that word-of-mouth has a tremendous impact in the purchase-decision journey. People trust and value recommendations from their family, friends and colleagues when it comes to making purchasing decisions. We are focusing on these social recommendations to offer a solution for the app discovery problem,” said El-Qudsi.
Rock Roll App provides the functionality of a social network with a simple interface, personalization features and a community-driven environment.
The platform is also the only one with parental control functionality and a wish list tool that alerts users when their favorite application’s price has decreased.
Internet República, which successfully launched the SocialPubli.com influencer marketplace in 2015, consolidates its digital marketing experience with this new platform, which follows the collaborative social media spirit.
“Our experience with SocialPubli.com has reiterated what we’ve known all along about users being the heart and soul of social networks and the fact that each one of them uses the others’ opinions as a reliable guide and reference. We applied the same principle to the creation of this platform, a social network that adapts to the opinions and tastes of its users,” added El-Qudsi, an expert in SEO and digital marketing.
Application developers also have in Rock App Roll an alternative platform to promote their products.
Watch the launch video here.
About Internet República:
Internet República (www.internetrepublica.com) is an online marketing agency with offices in Latin America, the United States and Spain. The company provides SEO, social media and digital marketing services.
Ismael El-Qudsi (@elqudsi), CEO of Internet República, is available for interviews.
